EXKLUSIV VOLVO

Goods for precious, another family for Volvo owners

EXKLUSIV VOLVO

Goods for precious, another family for Volvo owners

OUR MISSION


Volvo we've made it our mission to take back the feeling of freedom and let the car be the enabler of a richer life. We will do so by offering mobility, regardless of what that looks like or who wants to use it. We want to democratize mobility by giving all our fans.

THE PROBLEM


In Korea, when a car accident occurs, pets cannot ride on board on ambulances like humans do due to sanitary issues. As a result, the social system that saves human lives are not effective to animals, and often they are left behind at the scene of accident with serious injuries. And it is a common habit for pets to ride on the passenger seat without any basic safety measures.


So pets can be severely injured when the accident is minor as they do not have adequate safety measures and also their bodies are more fragile than humans’. And many pets experience carsickness or anxiety because a car is not a familiar space to them. 

CAMPAIGN JOURNEY


The first project of EXKLUSIV by VOLVO, pet products, are delivered through the voice of an expert. As pets are our lifelong partners, Volvo consider their safety as well, and provides a whole new ‘Volvo’ experience.

PRODUCT DEVELOPMENT

VOLVO SAVE SEAT

The Volvo Safe Seat is composed of a cradle and a cushion and is designed to help animals get used to the vehicle and protect their safety at the same time.

VOLVO SAVE TAG

The Volvo Save Tag contains essential information such as the pet's name, third-party guardian's contact information, animal hospital, and medical conditions, making it a valuable guide to accurately treating your pet in an emergency.

Other projects

Other Projects

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CONTACT

joon.kwon@lrseoul.com

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