Polestar Launch Campaign

Pure · Progressive · Performance

Swedish electric performance car brand

  Polestar Launch Campaign

    Pure · Progressive · Performance

    Swedish electric performance car brand

Meet Polestar

Freedom on four wheels.


Polestar wants to make buying a car as fun as owning it. So we’ve carefully designed our retail spaces to inspire, inform and delight you.


Polestar spaces are awesome environments with a singular purity of purpose. Minimalistic, monochrome interiors elevate the deliberately chosen materials, while promoting a calm and thought atmosphere. Clearing away all the distractions so you can focus on what matters: the cars.

Sweden’s premium electric car brand Polestar ha finally landed in the Korean market.



Polestar’s first exhibition space in Seoul’s Hannam-dong. ‘Destination Seoul’, officially announced its entry into the domestic electric vehicle market by revealing the brand’s global status, vision, and medium to ling-term business strategies in Korea.

Polestar Seoul is designed as a space where you can meet minimalist design, inspiring stories of sustainability for all, and high-performance electric cars.

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